Idea Is Queen!

Stop blaming why Techcrunch/Mashable/ReadWriteWeb never mention your startup. It’s life. Life is alway unfair. If you’re not a serial entrepreneur like Kevin Rose, or buzz-generating machine like Jason Calacanis/ Guy Kawasaki, you should find a practical way to attract early adopters besides creating buzz. So, don’t expect the first flock of users go to your website without incentives, instead, hire them!

A job occupation called “game-testers” has been introduced to the game industry for decades, and I don’t think there shouldn’t be a category of job description called “beta-testers” for the Internet industry. Let’s see:

Pay per signup?

Pay per contribution? (i. e. $1 USD for every 10 videos uploaded/ $0.5 for every 10 comments on your shared article)

Pay per bug-reporting?

Pay per reviewing? (every review help your site gain more publicity, no matter it’s positive or negative)

And lots of possibilities goes on and on.

In short, Beta-testers not only debug your product but also generate basic (crucial) content if your startup is SNS-oriented.

So, here comes today’s startup idea (finally): Simply building a website to serve as a marketplace of beta-testers <-> entrepreneurs.

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